Privacy Policy

1. Introduction

Project White Hart (“we”, “us”, “our”) is committed to protecting and respecting your privacy. This policy explains how we collect, use, and protect your personal information when you interact with our website and related services.

2. Who We Are

Project White Hart is an environmental initiative focused on restoring endangered English chalk stream Atlantic salmon populations through partnerships, research, and conservation action.

For privacy-related enquiries, contact: info@atlanticsalmontrust.org

3. Information We Collect

a) Information you provide

• Name
• Email address
• Organisation (if applicable)
• Any information submitted via forms or email

b) Automatically collected data

• IP address
• Browser type
• Device information
• Website usage data (via cookies/analytics)

4. How We Use Your Information

We use your data to:

• Respond to enquiries or partnership requests
• Conduct stakeholder engagement and research activities
• Improve our website and communications
• Share updates, newsletters, or project developments (if opted-in)
• Support conservation initiatives and reporting

5. Legal Basis for Processing

We process personal data under:

• Consent (e.g. newsletter sign-ups)
• Legitimate interests (e.g. stakeholder collaboration, conservation work)
• Legal obligations (where applicable)

6. Sharing Your Information

We may share your data with:

• Partner organisations involved in conservation efforts
• Service providers (e.g. email platforms, analytics tools)
• Regulatory authorities if required

We do not sell your personal data.

7. Data Storage & Security

We implement appropriate technical and organisational measures to protect your data.

Your information is stored securely and retained only as long as necessary for the purposes outlined above.

8. Cookies

We use cookies to:

• Improve user experience
• Analyse website traffic
• Understand engagement

You can control cookies through your browser settings.

9. Your Rights

Under applicable data protection laws, you have the right to:

• Access your personal data
• Request correction or deletion
• Object to processing
• Withdraw consent at any time
• Lodge a complaint with a data protection authority

10. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for their privacy practices.

11. Updates to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page.

12. Contact

For any privacy-related questions: info@atlanticsalmontrust.org